.Published by: GlobalEyeNews
Category: LinkedIn Strategy | Personal Branding | Social Selling
Reading Time: 5 minutes
Why LinkedIn Branding Matters in 2025
LinkedIn has transformed from a digital resume into the most powerful platform for thought leadership, professional networking, and lead generation. Whether you’re an entrepreneur, job seeker, or senior executive, your LinkedIn presence is often your first impression — and these experts help make it a lasting one.
This curated list of the Top 10 LinkedIn Branding Experts in the World (2025 Edition) features professionals who have helped thousands amplify their digital presence, land global clients, and build high-trust networks.
Top 10 LinkedIn Branding Experts in the World (2025)
1. Wayne Breitbarth – United States
Founder of Power Formula LLC and author of The Power Formula for LinkedIn Success, Wayne is one of the earliest LinkedIn educators. He has trained over 100,000 professionals in profile optimization, content positioning, and social selling for B2B growth.
2. Viveka von Rosen – United States
Often referred to as “The LinkedIn Expert,” Viveka is the co-founder of Vengreso and author of LinkedIn Marketing: An Hour a Day. Her corporate training has guided brands like SAP, Oracle, and Forbes on visibility and engagement.
3. Yogesh Agarwal – India
A leading voice in LinkedIn personal branding, Yogesh has helped CXOs, coaches, and professionals build authority through consistent, authentic content. He is widely known for his frameworks around lead generation, profile audits, and thought-leadership positioning.
4. Andy Foote – United States
Andy is an independent LinkedIn coach known for his deep dives into the platform’s algorithm and content behavior. His newsletter, LinkedInsights, and profile review sessions have earned him a cult following among serious professionals and creators.
5. Donna Serdula – United States
The pioneer of professional LinkedIn profile makeovers, Donna founded LinkedIn-Makeover.com. She has written over 6,000 executive profiles and authored LinkedIn Profile Optimization for Dummies, making her the go-to name in profile storytelling.
6. Brynne Tillman – United States
As CEO of Social Sales Link, Brynne helps B2B sales teams transform LinkedIn into a lead generation engine. Her focus on authentic engagement and relationship-building makes her a top pick for sales leaders worldwide.
7. Neal Schaffer – United States Author of The Age of Influence and LinkedIn for Business, Neal combines digital marketing and LinkedIn strategy to help professionals grow visibility and authority. He regularly trains universities, startups, and Fortune 500 firms.
8. Goldie Chan – United States
A recognizable green-haired content creator and Forbes contributor, Goldie teaches branding through storytelling and video. Her viral LinkedIn videos and brand strategy sessions empower professionals to build community-centric profiles.
9. Michaela Alexis – Canada
Michaela is one of LinkedIn’s most relatable influencers. She co-founded the #LinkedInLocal movement and teaches professionals how to show up authentically through content, visuals, and professional storytelling.
10. Joshua Fechter – United States
Co-founder of Viral Marketing and GrowthX, Josh has helped thousands build personal brands through scalable LinkedIn content systems. His viral writing formulas have been adopted by consultants, freelancers, and startup founders globally.
Final Thoughts
These 10 experts have mastered the science and storytelling behind LinkedIn success. Whether you’re a founder seeking inbound leads, a job seeker aiming to stand out, or an executive building a legacy — learning from them can drastically shift your digital game.
